Paid Search

Google paid search advertising gives your business the opportunity to virtually stand head and shoulders above the competition; it’s a highly measurable and effective way to market your business.

We use our experience, as well as data driven insights and our trademark creativity, to create high performing campaigns that make a tangible difference to your business.

Paid Search Services

Our offering

Google search ads

These are the text ads that you usually see at the top and bottom of Google Search results. After conducting our key phrase research, we carefully write compelling ad copy, select or create appropriate landing pages, and manage bids to ensure you get the most out of your budget whilst achieving leads or conversions.

Google shopping ads

If you sell products on your website, Google Shopping ads is a must. We are experienced in driving high conversion rates and profitable shopping ad campaigns for e-commerce businesses. Using your product feed, we can show your products to people who are searching for what you sell online, dramatically increasing your visibility and conversion rate.

Targeted re-marketing

Targeted re-marketing is an effective way of managing ads based on how likely it is that the user will buy your product or enlist your services. You can re-market to those who have been on your website previously and show adverts to them on the Google Display Network, encouraging them to return to your site and complete a conversion.

As a Google Ads Partner, we have many years’ experience managing Google Ads for our clients. Being a trusted partner means that we receive regular training and meet the high standards set by Google to earn Partner status.

Ad accounts that we manage have a fantastic track-record of achieving (and usually far exceeding) the desired results for our clients. Whether you choose to spend a small or large monthly amount on your Ads, we work on a fixed monthly management fee.

Did you know? We're a Google Ads Partner

Our approach

Step 1

Before we begin the setup of your Google campaigns, we thoroughly research your competition and what your target audience is searching for, as well as ensuring we have an in-depth understanding of your business and requirements.

Step 2

From there, we build granular campaigns, enabling us to drill down when the data comes in, improving your ROI as a result.

Step 3

We are laser focussed on helping you to earn the very best return on your advertising investment. You can trust that our team will be taking great care of your ads, whilst you concentrate on what you do best – creating great products, services, and experiences.

Your paid search team

Anna Hutton

Marketing Director

Highly efficient, organised and full of ideas, Anna takes great care of all our regular clients’ marketing activities. Google Adwords specialist and a talented wordsmith.

Esme Wade

Digital Marketing Executive

A recent graduate with a brilliantly creative mind, superb communication skills, and a top-tier team player, Esme is truly a force to be reckoned with.

Would you like to speak to us about your project?

Our portfolio

Take a look at some of our previous work

Teaching School Hub

John Taylor Teaching School Hub

John Taylor approached us to help them significantly increase their reach to include all 241 schools, thereby ensuring all of them were aware of the hub’s services, support, training, and offerings.

Read More »
Melbourne Assembly Rooms

Melbourne Assembly Rooms

Melbourne Assembly Rooms were having issues with the flexibility of their existing site and were struggling to keep it up to date. They therefore tasked us with creating a brand-new website for their venue.

Read More »

Lightbulb

Lightbulb needed to raise awareness of their services to allow them to reach and help as many people as possible. With only a page on Blaby Council’s website, they also needed a new, fully accessible website.

Read More »
Lead Generation
Lead Generation
Lead Generation
Lead Generation

Testimonials

Claire and the team at MacMartin are very knowledgeable, happy to answer even the most basic of questions! They are full of ideas and suggestions to help you out, resulting in a very professional and friendly service. I highly recommend them and will be using them again in the future.

Thank you for your help ladies!

Lesley Carruthers

Mulberry Beauty Salon

I can’t recommend MacMartin enough. Anna and Claire took a personal approach to building my website and helped me every step of the way. They listened to what I wanted, what its purpose would be and helped me get the most out of my online presence. They offered their expertise with my branding, content and overall layout and I’m really pleased with the beautiful website they gave me.

I would highly recommend their services, they offer great value for money and are a pleasure to work with.

Amandine Viant

Studio Amandine

What started out as support for small requirements quickly grew into much bigger and more complex work; at various points along the way they have supported us with graphic design, international events, branding, SEO and copywriting. The team are attentive, helpful, friendly and professional; a hugely valuable addition to our team!

Sophie Blackmore

Warwick Music Group

We approached MacMartin with high hopes and a low budget. They delivered an excellent site for Melbourne Assembly Rooms on time and on budget. They backed up technical competence and creative flair with excellent communications despite COVID.

Support including training after the site launch continues to be very good.

Rik Pipe

Melbourne Assembly Rooms

Claire and the team at MacMartin are very knowledgeable, happy to answer even the most basic of questions! They are full of ideas and suggestions to help you out, resulting in a very professional and friendly service. I highly recommend them and will be using them again in the future.

Thank you for your help ladies!

Lesley Carruthers

Mulberry Beauty Salon

I can’t recommend MacMartin enough. Anna and Claire took a personal approach to building my website and helped me every step of the way. They listened to what I wanted, what its purpose would be and helped me get the most out of my online presence. They offered their expertise with my branding, content and overall layout and I’m really pleased with the beautiful website they gave me.

I would highly recommend their services, they offer great value for money and are a pleasure to work with.

Amandine Viant

Studio Amandine

What started out as support for small requirements quickly grew into much bigger and more complex work; at various points along the way they have supported us with graphic design, international events, branding, SEO and copywriting. The team are attentive, helpful, friendly and professional; a hugely valuable addition to our team!

Sophie Blackmore

Warwick Music Group

We approached MacMartin with high hopes and a low budget. They delivered an excellent site for Melbourne Assembly Rooms on time and on budget. They backed up technical competence and creative flair with excellent communications despite COVID.

Support including training after the site launch continues to be very good.

Rik Pipe

Melbourne Assembly Rooms

Ready to start your project?

Other services

SEO Content

SEO

We create long-term SEO strategies that will dramatically improve your online visibility and continue to reward your business for years to come.

Copywriting Content

Copywriting

Your copy is the voice of your business. Your words need to spring from the screen or page – catching in the minds of your customers and capturing their imaginations.

Graphic Design Creative

Graphic design

From large format print, such as banners and signage, to social media assets and brochures, we deliver stunning artwork crafted to get excellent results.

Web Design Creative

Web design

We specialise in creating stunning websites informed by and built on the extensive knowledge, experience, and boundless creativity of our expert team.