LIFE WADER | Natural England

Natural England partnered with us to create a stunning website for their inspiring LIFE WADER project—an initiative dedicated to restoring habitats along the Northumberland Coast. Find out how we created the perfect platform to engage their stakeholders and showcase their incredible work.
Freeva

We partnered with Freeva to educate local children on healthy relationships and how to report abuse at home. We also equipped schools and teachers with resources to create safe spaces for children to come forward.
The Power Of Storytelling Through Video In Marketing

Video is a unique and engaging way to communicate brand stories and complex messages, offering authenticity and building deeper emotional connections with the audience. The blog explains why video is so impactful, highlighting its ability to educate, evoke emotions, and humanise brands. It discusses the importance of using video strategically within marketing campaigns, balancing video with other content like text and imagery to create a cohesive strategy.
The Benefits Of Utilising Behavioural Science In Marketing And Communications

In today’s competitive landscape, marketing and communications professionals are constantly seeking ways to connect more effectively with their audiences. Enter behavioural science. By understanding the underlying motivations, biases, and triggers that drive behaviour, marketers can craft strategies that not only capture attention but also inspire meaningful action.
Birmingham City Council

Birmingham City Council approached MacMartin to create and launch a campaign aiming to encourage more local people to get their blood pressure checked. Find out how we achieved over 6 million impressions across the full campaign.
Our Organisations Going Above And Beyond For Women’s Safety This International Women’s Day

This International Women’s Day, we’re celebrating some of the incredible organisations that we are fortunate enough to work with, and shining a light on the important work that they’re doing to support and change the lives of women in our local communities.
Derby Changemakers: Uniting To Protect Women and Girls from Violence

We’re proud to announce the launch of the Derby Changemakers Project, a powerful new collaboration with local organisations and businesses to support vital campaigns across the county.
Transformative Marketing: Addressing Violence Against Women Through Behaviour Change

In this blog, we’ll outline the behaviours that can contribute towards violence against women, and explore how behaviour change marketing can catalyse a transformation of the societal norms that perpetuate violence.
Addressing Sensitive Topics Through Behaviour Change Marketing

We specialise in creating campaigns that break down barriers brought on by sensitive topics and work to drive meaningful changes in behaviour.
Every Action Counts

Every Action Counts is a behaviour change campaign with the Staffordshire Police, Fire and Crime Commissioner. Find out more about how we delivered this campaign successfully and the impact it has had on anti-social behaviour in the area.