LIFE WADER | Natural England

LIFE WADER Website Mock Up

Natural England partnered with us to create a stunning website for their inspiring LIFE WADER project—an initiative dedicated to restoring habitats along the Northumberland Coast. Find out how we created the perfect platform to engage their stakeholders and showcase their incredible work.

Freeva

Freeva Website Banner

We partnered with Freeva to educate local children on healthy relationships and how to report abuse at home. We also equipped schools and teachers with resources to create safe spaces for children to come forward.

The Power Of Storytelling Through Video In Marketing

Camera in colour

Video is a unique and engaging way to communicate brand stories and complex messages, offering authenticity and building deeper emotional connections with the audience. The blog explains why video is so impactful, highlighting its ability to educate, evoke emotions, and humanise brands. It discusses the importance of using video strategically within marketing campaigns, balancing video with other content like text and imagery to create a cohesive strategy.

The Benefits Of Utilising Behavioural Science In Marketing And Communications

Anna, Director of Behaviour Change at MacMartin

In today’s competitive landscape, marketing and communications professionals are constantly seeking ways to connect more effectively with their audiences. Enter behavioural science. By understanding the underlying motivations, biases, and triggers that drive behaviour, marketers can craft strategies that not only capture attention but also inspire meaningful action.

Birmingham City Council

Birmingham City Council Blood Pressure Campaign

Birmingham City Council approached MacMartin to create and launch a campaign aiming to encourage more local people to get their blood pressure checked. Find out how we achieved over 6 million impressions across the full campaign.

Every Action Counts

Every Action Counts is a behaviour change campaign with the Staffordshire Police, Fire and Crime Commissioner. Find out more about how we delivered this campaign successfully and the impact it has had on anti-social behaviour in the area.