Copywriting

Your copy is the voice of your business.

In need of copywriting services? Whether it’s a PR article, blog, or social post, your words need to spring from the screen or page – catching in the minds of your customers and capturing their imaginations.

Good copywriting should eloquently guide your customers towards the action you’d like them to take, whether that be subscribing to a newsletter or purchasing a product, your wording should always be carefully thought out and crafted, and always neatly wrapped up in impeccable grammar.

Our bespoke copywriting services are ideal for all types of projects, including PR, social media, print, blogs, newsletters, ghost-writing, and website copy.

Our approach

Step 1

Tone of voice should always lie at the heart of your copy. This is one of the first principles we consider when we begin copywriting for you. Whatever the project, the language and tone should always match, and enhance, your brand. If you aren’t sure what direction you’d like to take, we’re more than happy to sit down and define it with you.

Step 2

Your business’ tone of voice should be dictated by several factors such as your industry, values and (most importantly) how you’d like your brand to portray itself. We can tailor our writing to any style, from formal corporate literature to fun and chatty social posts.

Step 3

From here, we’ll dive into your aims – whether your content is purely informational or if there is a specific action you’re hoping to encourage your readers to take, and if so, how best we can utilise language to steer them towards this outcome.

Step 4

We’ll then consider what platform, or medium, the content is destined for and ensure it’s written appropriately and in the correct style. Finally, it will be handed over to our discerning copyeditors for proofreading and polishing.

Your copywriting team

Katie Redfern

Marketing Account Manager

Brimming with fresh ideas, new perspective and strategic solutions, Katie has a wealth of experience across industries and is a truly reliable and efficient asset.

Esme Wade

DIGITAL MARKETING EXECUTIVE

A recent graduate with a brilliantly creative mind, superb communication skills, and a top-tier team player, Esme is truly a force to be reckoned with.

Would you like to speak to us about your project?

Our portfolio

Take a look at some of our previous work

Teaching School Hub

John Taylor Teaching School Hub

John Taylor approached us to help them significantly increase their reach to include all 241 schools, thereby ensuring all of them were aware of the hub’s services, support, training, and offerings.

Read More »
Melbourne Assembly Rooms

Melbourne Assembly Rooms

Melbourne Assembly Rooms were having issues with the flexibility of their existing site and were struggling to keep it up to date. They therefore tasked us with creating a brand-new website for their venue.

Read More »

Lightbulb

Lightbulb needed to raise awareness of their services to allow them to reach and help as many people as possible. With only a page on Blaby Council’s website, they also needed a new, fully accessible website.

Read More »
Lead Generation
Lead Generation
Lead Generation
Lead Generation

Testimonials

What started out as support for small requirements quickly grew into much bigger and more complex work; at various points along the way they have supported us with graphic design, international events, branding, SEO, and copywriting. The team are attentive, helpful, friendly, and professional, a hugely valuable addition to our team!

Sophie Blackmore

Warwick Music

There is little doubt that Kemp & Kemp Catering would not be where it is today without Anna and her dynamo team at MacMartin. Their boundless energy and unique insight into the weddings industry matches our passion for bringing the world bespoke wedding food to knock our client’s socks off!

Thanks a million Anna and Co.

Richard Kemp

Kemp & Kemp Catering

Just to let you know that the majority of the materials have arrived for us, and they look absolutely great. People commenting on them, and we are really pleased with them.

Many thanks for the time and effort that you invested in helping us, we very much appreciate it.

Nathan Morland

JTTS Hub

Claire and the girls at MacMartin are very knowledgeable, happy to answer even the most basic of questions! They are full of ideas and suggestions to help you out, resulting in a very professional and friendly service. I highly recommend them and will be using them again in the future.

Thank you for your help ladies!

Lesley Carruthers

Mulberry Beauty Salon

What started out as support for small requirements quickly grew into much bigger and more complex work; at various points along the way they have supported us with graphic design, international events, branding, SEO, and copywriting. The team are attentive, helpful, friendly, and professional, a hugely valuable addition to our team!

Sophie Blackmore

Warwick Music

There is little doubt that Kemp & Kemp Catering would not be where it is today without Anna and her dynamo team at MacMartin. Their boundless energy and unique insight into the weddings industry matches our passion for bringing the world bespoke wedding food to knock our client’s socks off!

Thanks a million Anna and Co.

Richard Kemp

Kemp & Kemp Catering

Just to let you know that the majority of the materials have arrived for us, and they look absolutely great. People commenting on them, and we are really pleased with them.

Many thanks for the time and effort that you invested in helping us, we very much appreciate it.

Nathan Morland

John Taylor Teaching School Hub

Claire and the girls at MacMartin are very knowledgeable, happy to answer even the most basic of questions! They are full of ideas and suggestions to help you out, resulting in a very professional and friendly service. I highly recommend them and will be using them again in the future.

Thank you for your help ladies!

Lesley Carruthers

Mulberry Beauty Salon

Ready to start your project?

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